Roles and Responsibilities:

1. Develop annual, seasonal, and campaign plans and Set strategies, KPIs, timelines, and launch plans.
2. Track market, customer, competitor, and business trends.
3. Strengthen brand identity and positioning.
4. Ensure consistent communication across all channels and Lead campaigns, content direction, and messaging.
5. Drive outlet traffic, engagement, conversion, and sales.
6. Ensure timely outlet branding and signage.
7. Lead geo-targeted campaigns and new outlet launches.
8. Plan events, activations, sponsorships, and collaborations.
9. Set budgets, KPIs, and target audiences and Measure engagement, sales impact, and ROI.
10. Lead digital and performance marketing.
11. Monitor acquisition, engagement, conversion, and ROI and Optimize campaigns and report performance.
12. Drive acquisition, loyalty, retention, and reactivation.
13. Strengthen customer database and Club Member engagement.
14. Execute segmented and personalized campaigns.
15. Manage PR, media, influencers, agencies, and partners.
16. Build brand visibility, reputation, and strategic collaborations.
17. Prepare and control marketing budgets.
18. Ensure efficient spending and resource utilization and Measure campaign effectiveness and ROI.
19. Establish and monitor marketing KPIs and dashboards.
20. Present performance reviews to management.
21. Use data and insights for improvement and growth.
22. Lead the team with clear KPIs and accountability.
23. Ensure cross-functional collaboration and timely execution.
24. Build a creative, agile, and performance-driven culture.

Academic Qualifications:

• Bachelor of Commerce (BCom)
• Concentration/Major: BBA/ MBA in Marketing, Business Administrationor Related

Others Requirements:

1. Age: 30 - 45 years
2. Gender: Male
3. Training/Course: MS Office
4. Area of Expertise: Marketing
5. Additional Requirements:
   • Minimum 2–3 years in a managerial role.
   • Strong experience in Brand, Digital, Retail, CRM, Events, PR, Budget & ROI.
   • Experience in Fashion, Retail, Lifestyle, FMCG, or Consumer Brands will be an advantage.

Experience and Skills:

1. 8 - 10 years
2. Marketing
3. Area of Business: Food (Packaged)/Beverage, Group of Companies, Manufacturing (FMCG), Retail Store

Workplace: Work at Office

Salary/Compensation: Negotiable

Other Benefits:

• Festival Bonus: 2
• Salary Review: Yearly
• Attractive Salary Package with Benefits, Insurance, Mobile bill, Others Benefits as per company Policy, Partially Lunch

Last Date of Application: 14 Nov, 2026